orthosoftwaresucks.

we took everything we hated about our practice software. then we built the opposite. phones, scheduling, messaging, billing, insurance, marketing. one system.

dear orthodontic software companies,

don't tell me my problems are because i'm only using 10% of the software. i don't want the other 90%.

two months to add a chair✦four logins before 8am✦“can i get your date of birth?”✦the lead form nobody called back✦faxing things in 2026✦support ticket #4,872: still open✦“have you tried restarting the server?”✦training took longer than residency✦the update broke the schedule again✦per chair, per provider, per seat, per month✦two months to add a chair✦four logins before 8am✦“can i get your date of birth?”✦the lead form nobody called back✦faxing things in 2026✦support ticket #4,872: still open✦“have you tried restarting the server?”✦training took longer than residency✦the update broke the schedule again✦per chair, per provider, per seat, per month✦

we run your phones

your phones, finally connected.

your phone calls are some of your best marketing data. so why do they live on a phone system that knows nothing about the chart, the campaign, or the schedule? we run the whole thing, so every call is tied to the patient, the ad that brought them in, and what happened next.

the chart opens before you say hello

when a patient calls, their chart pops up on screen automatically. no “can i get your date of birth?”, no digging while they wait on the line.

new leads called in 10 seconds

someone fills out your consultation form, and our ai calls them within 10 seconds, books the appointment, and handles the whole call on its own.

“reply yes”, then a real call

new patients get a text and confirm by replying yes. anyone who doesn't reply gets a call from our ai for a verbal confirmation. confirmed new patient appointments are 20% more likely to show.

campaign tracking

know which ads bring patients who pay.

most tracking stops at how many people visited your website. ours follows every campaign the whole way, so you can see which ads and which demographics turn into new patients who show up, start, and keep paying. then you know exactly who to target next.

clicked

booked

showed

started

still paying

auto-sequences

nobody slips through the cracks.

every patient and lead who should hear from you does, automatically. your team stops keeping lists and starts seeing patients.

pending, recall & observation

patients who were seen but haven't started get followed up automatically until they do.

missed new patient consults

no-show to a consult? they get a message to rebook before anyone on your team has to notice.

failed payments

a payment doesn't go through and a sequence starts on its own, so the balance gets handled without a single reminder call.

in treatment, nothing scheduled

active patients with no upcoming appointment get reached out to automatically, so nobody quietly drops off the schedule.

one system, not seven

everything talks to everything.

one click from anything

open a chart and everything you need is right there. no toolbar safaris, no bouncing between windows.

everything native

texts, forms, contracts, payment links, online booking, all built in and posted straight to the chart.

ai for the busywork

insurance verification and data entry move fast, with a human checkpoint before anything touches a patient's money.

one flat fee per location. every chair, doctor, login, and module included, no matter how big that location gets.

why we built it, the whole story

we're fixing it.

one login. your phones, schedule, messaging, billing, insurance, and marketing actually talking to each other. built by practicing orthodontists, not sold to them.

or book a 15-minute demo and see it live →